A Brand Founded on Quality Care Homecare Services THE CHALLENGE Homecare Services came to Caliber with a request for assistance in revitalizing their brand. The need was a refreshed brand identity that would set them apart from other service providers. Given the constantly growing and competitive market, Homecare Services recognized the importance of delivering the…

Building a Brand on a Solid Foundation TSP, Inc. THE CHALLENGE TSP, Inc. has been a regional leader in the architecture and design industry since 1930. As the business continues growing in their three large markets, they needed a strong and dynamic brand to stand alongside them. TSP is passionate about designing buildings with people…

a Winning Hand for a Prized Brand CANTERBURY PARK THE CHALLENGE A classic Minnesota attraction, Canterbury Park in Shakopee is well known in the region for horse racing. The Canterbury team approached Caliber looking for new ways to promote the Park’s casino games and events, as well as highlight that they are much more than…

Growing Brand Awareness Oakridge Nursery & Landscaping A long-time marketing partner of Caliber, Oakridge Nursery & Landscaping was looking for a way to stand out in their market and make their name known in the greater Sioux Falls area. Caliber worked with the Oakridge team to design a system that would allow them to promote…

A Fresh Look For An Untamed Legacy MUSTANG SEEDS THE CHALLENGE Mustang Seeds has been a local, family owned business for nearly 60 years. Throughout the years, they’ve withstood the test of time to confidently stake their claim in the regional seed industry. As their 60th anniversary approaches, they were ready to refine their branding…

The Home of True Craftsmen PRAIRIESONS PrairieSons, founded in 2009, set out to be a company that not only takes great pride in what they do daily, but to put in the extra time and effort to develop their craft beyond the typical tradesman. Plumbing, Heating, Air Conditioning and Fire Protection all seem like pretty…

A Fresh Look for a 100 Year Old Co-op MaxYield Cooperative MaxYield, a well known agricultural cooperative based in north central Iowa, doesn’t lack name recognition in their area, but they were in need of an updated look for some of their main communication pieces which included their magazine and website. Armed with an abundance…

Redefining the Word ‘Partner’ in the Seed Industry AgriPartners Agri Partners was built on a family foundation and strong leadership experience that goes back 30 years. With a commitment to be the best partner, now and in the future, trust is easily instilled in their growers. As a strong seed company, Agri Partners saw the…

Growing Untamed Potential in a Regional Seed Dealer Mustang Seeds Mustang Seeds is a family-owned seed company that has been around for over 55 years. They planted roots in Madison, SD and have since been serving area farmers with their trustworthy and dependable seed products and customer service. With the ever-changing landscape in the agricultural…

Capturing a South Dakota Classic West River Haven West River Haven came to Caliber with the request to help promote their multi-faceted business so they could expand beyond just being known for their hunting services. The original request was for our team to capture custom photography of their hunting land and amenities – but we couldn’t…